Articles
Articles
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Short-Form Video Is Reshaping Real Estate Marketing — Are You Showing Up?
Every scroll is a competition. On Instagram, TikTok, and YouTube, your potential clients are deciding in under three seconds whether to keep watching — or move on. For real estate agents in Southwest Florida, that split-second decision now has real consequences for...
Why Listing Videos Aren’t Getting Views — And What Real Estate Agents Should Post Instead
Quite often, real estate agents spend hours filming listing walkthroughs, editing them, and posting them to Instagram or YouTube — and then watch them get a few dozen views from people who are probably other agents. In 2026, the real estate agents building audiences...
How Nonprofits Can Beat Overwhelm and Lead with Agility — with Sarah Olivieri of PivotGround
What does business agility actually look like for nonprofits — and why do traditional strategic plans so often fall short? In this episode of Cutting Through the Clutter, host Cyndee Woolley sits down with Sarah Olivieri, founder of PivotGround and creator of The...


