Super Bowl 2022 - All it took was a little “La di da di dah”

All it took was a little “La di da di dah” to take millions of 40-ish Millennials (and Xennials) back to the 90s, where we forgot about the sensitivity training that we’ve been undergoing the past decade. Me included. And, it was refreshing.

Full disclosure, I don’t care a thing about football and never have. My “art” and my passion is communication and how it can influence people.

Early in my career, I would watch the commercials and learn from the Super Bowl of story telling. As I became more established in my business and engaged in my community, the pop-culture surrounding Super Bowl commercials and the half-time show became less and less relevant.

But, when some of hip-hop’s legendary icons hit the stage, I was easily swept back to my teenage years and laughed at the irony…

In today’s cancel-culture, we walk on eggshells to ensure that we aren’t digging up the scars of generations before us. And, here on stage, we had artists that flipped the proverbial finger to political correctness, lit a joint, and made music that defined a generation.

Search through the arrest records of Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Larmar or 50 Cent and you’ll find drug use, domestic violence, robbery, assault, and probably much worse.

But, if you take the time to learn their backstories, you might find the ambitious kid who grew up drowning in poverty and violence. Someone, who had the drive to make more of themselves. Someone, that took their 'hustle' to the top and built a music empire that would last for generations. Someone you can relate to. And, someone that you can be inspired by.

Our history and our culture has some dark days, but we can celebrate how far we've come through the art that tells a story of the past and influences our future.